SnapScope

An app for contractors, and the marketing site that sells it. I was the main designer. I designed the product UI, created the brand and logo, designed and built the site, and wrote the campaign copy that runs across all of it.

Product, Brand, Web, and Campaign Design 2026

01 The app

A contractor can run a whole job from the app. They start a project from an address, photograph and mark up damage on site, speak notes over each photo, and check off the inspection checklist as they shoot. The photos, weather history and estimate then become a presentation for the homeowner or insurer.

New project screen confirming the address from the contractor's location — Start from where you're standing A new project opens on the contractor's current location, so the address is confirmed with one tap instead of typed out on site.

Photo markup screen with drawing tools beside a roof photo — Mark up on the spot The drawing tools sit in one column beside the photo, within reach of a thumb, and the note is saved with the markup.

New presentation screen listing photos, weather history, estimate and notes — Build the pitch from the job Photos, weather history and the estimate are already filled in from the project. The contractor chooses what to include and in what order.

Full app walkthrough

02 The brand

I designed the SnapScope identity, starting with the logo. The mark is a camera with a location pin cut into the lens, because every photo in the app is tied to an address. The system around it is Snap Blue and navy, set in Manrope.

Brand sheet: logo, mark, color, type and voice

03 The marketing site

The site introduces SnapScope ahead of launch and collects sign-ups for it. The headline sums up the app in one line: the photos a crew already takes become the job record, the storm proof and the homeowner presentation. The sections below explain how it works in plain, contractor-friendly language.

SnapScope marketing site homepage — Homepage: hero, features, how it works, and sign-up